IMG College, the nation's leading collegiate multimedia, marketing and licensing/brand management company, and 10 Foot Wave, a leader in place based digital solutions, announced today an extension of their current multi-year partnership. Under the new agreement, 10 Foot Wave will work collaboratively with IMG to expand the footprint of their FanConnect platform across IMG College’s portfolio of properties. You can find more information about the partnership on the IMG College website.
Read the SportsBusiness Journal article.
About IMG College - IMG College is the nation’s leading collegiate multimedia, marketing and licensing/brand management company, representing more than 200 of the nation’s top collegiate properties, including the NCAA and its 89 championships, NCAA Football, leading conferences and many of the most prestigious colleges and universities in the country. Headquartered in Winston Salem, N.C., IMG College connects brands with the largest and most demographically attractive fan base in sports through partnership opportunities in multimedia rights, sponsorship sales, licensing, marketing, ticketing, seating, fundraising, premium events and hospitality, and consulting. IMG College produces nearly 35,000 hours of radio programming on the largest independent sports radio network in the country, manages nearly 5,000 hours of local television programming, and is the leading publisher of college sports publications and the largest manager of university athletic websites. IMG College is a division of IMG Worldwide, a global sports, fashion and media business. For more information, please visit www.imgcollege.com.